Perry Keenan

Perry Keenan is a member of the senior leadership teams for the Operations and Organization practice areas at the Boston Consulting Group. He played a crucial role in developing BCG’s change management topic, which he went on to lead for more than a decade.

Perry was a BCG Fellow from 2011 through 2017. During that time, his research focused on changing change management. Statistics show that most major change programs fail, and anecdotal evidence holds that these odds have not improved in the past 20 years, despite the efforts of a growing change management industry.

Perry’s research uncovered factors that materially and systematically improve change management odds—and, in fact, flip them dramatically in favor of success. His approach involves the use of quantitative disciplines supported by a set of practical tactics and tools. Perry aims to foster an ongoing industry dialogue on this approach and the effective baselining of outcomes.

Perry has coauthored several influential Harvard Business Review publications. Prior to joining BCG in 1988, Perry worked as a manufacturing engineer.