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Tiffani Bova

Global customer growth and innovation evangelist at Salesforce

WSJ Bestselling Author, Growth IQ

Tiffani Bova

Tiffani Bova is the global customer growth and innovation evangelist at Salesforce and Wall Street Journal bestselling author of GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business (Portfolio). Tiffani has appeared on MSNBC and Yahoo Finance and is a regular contributor to Forbes, Harvard Business Review, Marketing Matters on Wharton Business Radio - SiriusXM and Huffington Post in addition to a variety of industry-leading podcasts. She is a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales, and she was recently recognized as one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top 50 B2B Sales Expert in 2019, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council.

Tiffani also hosts podcast What’s Next! with Tiffani Bova, which has featured guests from Arianna Huffington to Dan Pink, continues to rank as one of the top 100 business and marketing podcasts on iTunes, and won top Sales and Marketing Podcast by Top Sales Magazine in 2017.

Prior to working with Salesforce she was a VP, Distinguished Analyst and Research Fellow at Gartner where she earned accolades from the best leaders in the technology world including HP, IBM, Amazon, Oracle, SAP, Oracle, Cisco, and Microsoft for her cutting-edge analysis and her skill at inventing bold strategies for growth.

Bova has also lived in the fast lane of high tech, leading sales organizations, driving growth and creating durable competitive advantages for startups and Fortune 500 Companies alike such as Sprint, Inacom, Interland (web.com) and Gateway Computers. Throughout, she learned how to lead sales and marketing teams in hotly competitive markets. She is considered one of the early pioneers of cloud based indirect channel programs, and completely reinvented “go-to-market” tactics in several hardware and services businesses. Her high velocity years at the front lines also gave Bova the hands-on expertise executives crave in their strategic partners and made her an authentic, passionate and brilliant advocate committed to her clients’ success and prosperity.

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